McGrath also uses great visuals and interactive exercises during her presentations to illustrate her points. Recognised the world over for her expertise, Rita McGrath has been named one of the top 10 business thinkers at the Thinkers50 Global Management Awards and was cited as one of the nine most disruptive thinkers in business by CIO magazine. The End of Competitive Advantage challenges the concept of sustainable competitive advantage — once a necessary part of strategy, now an increasingly obsolete and unrealistic goal for most firms. Dramatic changes in business have unearthed a major gap between traditional approaches to strategy and the way the real world works now.
McGrath believes the new path to winning means capturing opportunities fast, exploiting them decisively, and then moving on quickly once they are exhausted.
Before you continue...
It is about learning to thrive in a transient advantage economy. McGrath has authored three other books. Discovery Driven Growth was heavily endorsed by business thought leaders and named one of Businessweek's best design and innovation books.
- The Quarry: Oland Quartet series 3.
- Motivation, Harmonie, Respekt. Mein Weg der Hundeerziehung: Auf gleicher Augenhöhe zum Erfolg (German Edition).
- Achieve Your Full Potential: 1800 Inspirational Quotes That Will Change Your Life;
- Rheumatoid Arthritis: A self-help guide to getting on with your life.
- Competitive advantages are disappearing fast, be prepared to disengage: Rita Gunther McGrath;
Prior to academia, she was an IT director, worked in the political arena, and founded two start-ups. A highly respected researcher, she has won numerous awards for excellence in scholarship.
Rita Gunther McGrath on the End of Competitive Advantage
Rita McGrath's insights are relevant across a wide range of sectors, including: Finance - with regulators creating massive uncertainty and placing increasingly stringent demands on financial institutions, the need for thinking differently has never been more pressing. She argues that this can no longer be the Holy Grail for companies because in a constantly changing environment, deeply ingrained structures and systems designed to extract value actually become a liability.
The new path to winning includes taking advantage of shorter term opportunities, as well as relying on new organizational talents like speed and decisiveness. McGrath defines the new transient life cycle of competitive advantage and shows how successful firms manage through it by using an updated philosophy.
Browse more videos
- KUMONO Pokkaly (Japanese Edition).
- Salauds de pauvres ! : Pour en finir avec le choix français de la pauvreté (Documents) (French Edition).
- Sir Sandford Fleming: His Early Diaries, 1845-1853;
- Fancy Plastic Bags;
- Strategy, Innovation, Entrepreneurship And The End of Competitive Advantage;
All rights reserved. About Us Effective Governance is part of the HopgoodGanim Advisory Group and is the largest and oldest specialist corporate governance advisory firm in Australia.
Using resource allocation to promote deftness Chapter 4. Building an innovation proficiency Chapter 5.
Book Review: End of Competitive Advantage - Effective Governance
Governance and budgeting for innovation separate from business as usual. A balanced portfolio of initiatives that support the core, build new platforms, and invest in options. Assumptions continually tested; learning informs major business decisions. Broader constituencies involved in strategy process, with diverse inputs.